BrainFuel

The Logo of the Month has been on hiatus for a few months, but I bring it back today with this clever logo for a soccer team, the LA Galaxy.

More details and photos, before and afters, and analysis can be found on Brand New.

The Logo of the Month has been on vacation for a few months, until today. I was reading about Pentagram Design on their blog and saw this gem for the Seattle Art Museum. It’s awesome.

It’s fascinating to watch these candidates position themselves. Both in the media and with their web sites. It’s also fun to watch them craft a visual image. Some have really good teams behind their identities, and others only so-so.

I’ll point out that Gilmore and Hunter have failed the apostrophe test. It only works one way, guys.

Here are my votes for strongest logo: Hillary (because of the bold typeface, and clean and unique flag) and John McCain (for bringing in the military theme). I like Rudy’s logo, but wonder if it should say something else?

My friend Gary sent me a really neat link today. One of the people involved with Wesley Clark’s campaign posted a few of the concepts they came up with and the story behind the logo. Great reading.

I like how ChaCha’s search input field has a bit of margin. That’s a nice touch.

I ran across the Portland State University site and saw they had also just re-designed their logo. It’s brilliant in its design. Notice how the icon is also the initials of the university. Very nicely done.

Before:

After:

They haven’t updated the web site yet. (Via)

I couldn’t help notice the similarity between these logos. The “M” is so close, it’s either on purpose, or a branding nightmare waiting to happen. See for yourself. Medstory.com and Medtronic.com.

For February’s Logo of the month I bring you the truly revolutionary “beta” logo for Flip.com. I have to say, it’s a smart idea. Just draw a beta logo for a beta release. I like it.