Truth #4

If you’re a freelancer in your chosen profession and you don’t track your time, you can count on one thing: you won’t be a freelancer for long. At six years and counting, I think I’ve finally got freelancing down. Every time before this – this is my fourth time as a freelancer – I lasted…

This looks like a good article on search optimization. It’s stuff you’ve heard again and again. I thought the best parts were to avoid search engine firms that promise the world. Like top placement and saying it’ll be easy. The best advice though? Stop worrying about your search rankings and try to improve your conversion…

I’ve often heard people argue the idea that there would be less lawsuits if only the guilty party had to pay all of the attorney’s fees. This certainly would cut down on intimidation tactics and frivolous lawsuits. The trouble with this idea is that most lawsuits never end up in court because they’re settled. Nobody…

Here are some key trends I keep seeing: CEOs are often avoiding the potential cost and time involved in building a network of web sites that could be a marketplace for their product. CEOs give up in their efforts after one online failure. If the first go at building an online presence didn’t work out,…

In May I reported about an agency we have worked with that charged $100,000 for a content management system. A project that turned into 92 meetings just to spec it out. Well, I have another story for you and this one is really bad. Ok, so there is a multi-national company based here in Phoenix…