So yesterday Tom and I had a discussion and asked each other these two questions. The surprising thing is we had the exact opposite answer. What about you?
Question: When you are calling a local company that has both a local phone number and a toll-free number, which one do you typically call?
Question: When you search on the web, and you see a sponsored link for a company and a natural search optimized link in the results, which one do you click on?