The Mindflood web site is very cool. I’m less and less a fan of the whole “booklet” and page turn effect, however they’ve managed to pull off a nice variation on that theme. Whether it is more effective than a content focused site, that’s another question entirely.
One response to “Mindflood”
That guy in your web screenshot is the Dr. Z from the Chrysler Dodge Campaign, that Chrysler just pulled.
http://www.usatoday.com/money/autos/2006-09-01-chrysler_x.htm