Logo of the Month #16

I’m voting for the Clover logo for Logo of the Month for October, barely making it in time to even be called the logo of October. Nevertheless, it is. I really like how they have coffee bean plant leaves on the logo, and used the L to make the shape. Genius.

Brand New breaks the news that Walmart is rebranding. Old: New: What do you think? I like how they’re making it a single word (without the dash in the middle) but dislike the color change and the unclear sun symbol which doesn’t have a story behind it. I suppose the start didn’t either, but it’s…

Microsoft is releasing six new typefaces next year, all will be introduced and over a few years hopefully will be adopted for all computers released. This means we’ll have that many more fonts to use on web sites! Hooray. There is an article over at Poynter Online which discusses these fonts, shows samples, and provides…

The Logo of the Month has been on vacation for a few months, until today. I was reading about Pentagram Design on their blog and saw this gem for the Seattle Art Museum. It’s awesome.

Some very fun fonts, for non-profit use. I like all of them, although I’m not sure where I would find any use for one. (update: I found one!)

Text set in lower case is more legible than text set all in upper case (capitals), presumably because lower case letter structures and word shapes are more distinctive. — The Wikipedia article on Typography