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  1. WOW, can’t wait until it accesses UK based sites – the results are a little random tho ?

    mark

  2. Hi Mark, I agree. It’s a little bit random. I think that’s because it’s pulling data off of web sites, and not a Yellow Pages Directory type database. So the data is incomplete – it only returns results if a web site somewhere lists the zip code and the search term.

    With time it will improve.

  3. Actually, Chris, it munges Yellow Pages information with its index to create the results:

    How does it work? Is it like Yellow Pages sites I’ve seen elsewhere?

    “Google Local takes a new approach to helping users find geographic information online. We analyze the content in our index of more than 4 billion web pages and combine that information with Yellow Pages data to provide the most comprehensive local search experience available.”

    -from the Google Local FAQ