Yesterday we wrapped up the final change requests for a web site project. The project was supposed to take 6 weeks, but it took 7 months.
It is an 8 page web site.
What is it about web site projects that they often take so very long? We try every technique in the book to keep them moving quickly, but every once in a while the client has other plans, and the web site takes a backseat to their other work.
The project we just wrapped up was pitched in early April, and by April 20th we had a site design which we presented. After a series of refinements, we had the site design completed for every page by May 15th. On target to meet our 6 week schedule.
Flash forward 6 months to today, when we have finally finished the project, after months and months of delays due to endless design changes, content edits, and indecision.
Is the site any better today than it was 6 months ago? No, it’s actually worse.
Could the site have launched 6 months ago, and proved effective in securing a customer for this company? Possibly.
In an industry where our customers ask us to constantly monitor their web sites, and be on the ball for countless project deadlines in a typical year. Why do so many projects get out of hand despite every effort on our part to do them right?