Logo of the Month #2

20 Comments By Chris Tingom on September 28, 2005

Who along with me thinks that Rollyo has the slickest logo you’ve seen all month? Think they deserve a Logo of the Month award for September? I do.

Archive: Flying Lightbulb Software (August)

20 Comments »

  • Comment posted by Mark
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  • Is it candy?
    Looks like the fruit rollups my four year-old enjoys — not a search engine.

    Cool graphic, yes — but logo? Errrr…

The previous Comment was posted on September 28, 2005 at 8:10 pm

  • Comment posted by Alec
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  • I have to agree with Mark… reminds me of fruit rollups, and not Rolly, like a logo should.

The previous Comment was posted on September 28, 2005 at 8:16 pm

  • Comment posted by Chris Tingom
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  • Yeah, it does kind of look like a fruit rollup! Hehe, funny!

The previous Comment was posted on September 28, 2005 at 8:33 pm

  • Comment posted by db smith
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  • If it’s really something that unrolls, wouldn’t the red and white stripes be a spiral?

    (Sorry, that was the engineer in me speaking)

The previous Comment was posted on September 29, 2005 at 7:43 am

  • Comment posted by Jessica
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  • Overall, I dig it but the perspective bugs me. I like the color and (here comes a pun… wait for it… wait for it) flavor. But the back strip should have the same angle of top as the front roll, eh?

    I like the implied though. Bullseye. Hip. Fun. SweetDude. Logo for search engine is a stretch for me, but I can see a thought process.

    Is it “Roll-Yo” or “Rolly-O”?

The previous Comment was posted on September 29, 2005 at 7:49 am

  • Comment posted by Chris Tingom
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  • Jessica: Those are some good thoughts and I’ll admit the name has me confused. I am not sure. They should put something up there to tell people how to pronounce it. Oh well.

The previous Comment was posted on September 29, 2005 at 7:54 am

  • Comment posted by Chris Tingom
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  • Dan: Oh man, you are sooo right. Weird.

The previous Comment was posted on September 29, 2005 at 7:57 am

  • Comment posted by db smith
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  • (actually, now that I think about it, it would be possible to get a roll that looked like in the picture– but you’d have to do some math to figure out how long each colored section would need to be…. ugh)

    And it looks out of perspective to me, too, though I can’t say why exactly…

The previous Comment was posted on September 29, 2005 at 8:30 am

  • Comment posted by Dan Cederholm
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  • Thanks for the nomination! :-)

    To help clarify things a bit: Rollyo is short for “Roll Your Own (search engine)”, hence the roll. Technically, yes, a roll would be spiraled — but this the magical pretend world of the internets. Where anything can happen!

    But more seriously, the bulls-eye is intentional — where Rollyo provides “targeted” search results by “rolling” your own “searchrolls”. I should’ve gone with a magnifying glass :-P

The previous Comment was posted on September 29, 2005 at 8:50 am

  • Comment posted by db smith
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  • I know why it looks so out of perspective! The strip that comes off the right side is about half again as tall as it should be.

The previous Comment was posted on September 29, 2005 at 9:25 am

  • Comment posted by Chris Tingom
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  • Dan C: Aha! Now I get the name. Makes total sense. I like it. The bulls eye concept makes a lot of sense. You guys have a cool thing going.

The previous Comment was posted on September 29, 2005 at 9:30 am

  • Trackback posted by snook.ca - a collection of tips, tricks and bookmarks in web development
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  • Rollyo: Roll your own search engine

    Rollyo is still in beta but has now been released to the general public. The idea behind it is that you can select a number of sites that you can search at once. This way, you can create customized topical…

The previous Trackback was posted on September 29, 2005 at 11:14 am

  • Comment posted by Chris Tingom
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  • Ok, I have an email from Dave Pell at Rollyo and here’s what he says about the pronunciation:

    Ah, is there a betting pool?

    It is Roll-eeee-O

    :-)

    Dave

The previous Comment was posted on September 29, 2005 at 11:21 am

  • Comment posted by Jessica
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  • Sorry, it should be pronounced “Roll-Yo.” As in “Roll Yo Own.”

    If they start saying “Roll Your Own Search” then I would think people would pronounce it “Roll-Yo.”

    I don’t think a magnifying glass would give the same “Roll It, Yo” effect. I like that the logo is not cliche. Much heart for the magic of the internets.

The previous Comment was posted on September 30, 2005 at 9:17 am

  • Comment posted by SomeCleverIdentity
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  • Wow, you guys are intense! I thought I was anal retentive – over analytical!! Geesh… ;)

    Still interesting, though.

The previous Comment was posted on October 5, 2005 at 10:35 pm

  • Comment posted by Jacek
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  • is Rollyo a Target subsidiary?

The previous Comment was posted on October 11, 2005 at 6:11 am

  • Trackback posted by Koray Online
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  • Roll.. Yo.

    I know I know, two posts in one day (actually, im 24 minutes into the next day but, eh). But I don’t really care. I felt the need to write about this. It seems anymore if you make a post more frequently than once a week you are uncool. But I dig…

The previous Trackback was posted on October 15, 2005 at 8:46 am

  • Comment posted by Nathan S.
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  • I would have to agree that the logo goes very well with the name rollyo very visually impressive, but yes theres a but… just looking at the name and logo I would never put it together with a search, but I guess who would think of google as a search engine it it wasnt so widely known?

The previous Comment was posted on January 4, 2007 at 4:04 pm

  • Comment posted by simon
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  • Well, I think its a clean vissually impressive logo.. for a kids sweet. Like a lot of peeps I can’t see any relation to a search engine, however – that wouldnt matter if it was already well known.. which it isn’t, and I personally think ‘rollyo’ is too easily wrongly remembered.. give me ten minutes and I’ll be thinking, rolloy? rollio etc.. just my humble opinion. Nice clean graphic though.

The previous Comment was posted on February 6, 2007 at 3:39 pm

  • Comment posted by ST
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  • Does kind of look like a fruit un-winder sweet though

The previous Comment was posted on March 8, 2007 at 4:32 am

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